Conny Braams
Conny Braams

Conny Braams was appointed Chief Digital & Marketing Officer in January 2020 and is part of the Unilever Leadership Executive (ULE).

As Chief Digital and Marketing Officer, Braams is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide. She has held this role since January 2020. Braams’ broad international business experience and her track-record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-led, fully digitized organization at the leading edge of consumer marketing.

Having joined Unilever as a marketing trainee in 1990, Braams has held a variety of local and international Marketing, Customer Development, Communications and General Management roles across Europe, Asia, Africa and the Middle East. Most recently, Braams was the Executive Vice President, Unilever, Middle Europe and General Manager, Unilever, Benelux where she led the complete digital rewire and marketing transformation of the region.

Externally, she has been recognized in Volkskrant Top 200 Most Influential People, Campaign’s Power 100, Marketing Week’s Top 100 Marketers, and Provoke’s Influence 100 in 2020. She was also named Adformatie Person of the Year in 2019 and Top Female Executive in the Netherlands in 2006.

Outside of Unilever, Braams is a member of the Marketing Group of Great Britain, as well as on the Advisory Board of the Kröller-Müller Museum in the Netherlands and Rotterdam School of Management (RSM, EUR). She has also previously served as Non-Executive Board Director of Heineken Netherlands and Vice-Chair of VNO-NCW, the Dutch employers’ federation.

Braams holds a Masters degree in Health Care Administration and an MBA with honours at Erasmus University Rotterdam. She has worked and lived in the Netherlands, Singapore and Spain, enjoys travelling and spending time with her two daughters, family and friends.

Conny Braams shares the business case for sustainability based on decades of learnings from Unilever’s sustainability journey, including the role marketers play in making sustainable choices simple and preferred. She talks about the accelerated evolution of consumers, shedding marketing complexities, the power of purpose in growing brands and bottom-lines, and creating a future where sustainable choices are not a privilege.